It's well worth people's time to spend a few hours and see the latest -- for today or ideas for the future.
It's an opportunity to see several hundred people in one working day, which is not obviously something you can do with your regular customer base. And it's an opportunity to show off your latest products.
We're fortunate to have a lot of good employees, which helped us (earn) the Small Business (of the Year) Award, because of the customer service we provide.
The Small Business of the Year breakfast is a great way to kick off the Business Showcase.