In a way, it caters to a better selection of things. Anything they want to do, they can do it here. People don't need to go to different places.
It's been very family-oriented. I think that's why customers are attracted. You apply the rules of the company, but you keep a family atmosphere.
It's tough work, yes, but women are capable of it. Men's tolerance for things is not as high. We'll get sad, cry, but then we'll pull it together and keep going.