I don't even like chocolate, but my eye was casting over the possibilities. I am always interested in things that have a bigger social purpose than just being commercial. If I had my way, everything we sold would have a social mission. As a nonprofit, we're not in the business of creating individual personal wealth but of building social capital. That's part of our mission. I've watched funding for arts education go down in the last 20 years. Anything we can do for integrated arts education is great - for all ages, not just kids.