We value the loyalty this bowl has shown us. In this case, we know what we have in this bowl game and we like that. We know it's going to be there over a long period of time. We also like that the bowl works really well on TV. It looks great. The stadium, the surroundings, the weather is always pretty good ... All those things together make it a really good fit for CBS Sports.
It's been a very stable, solid rating. We always have an exciting game. Year after year it's competitive and the teams are always good. We've had this game for close to four decades now and we love that stability and that tradition.
We are pleased to present the excitement of the NCAA Outdoor Track and Field Championships live to our viewers. We look forward to a great event and the opportunity to highlight the outstanding achievements of the track and field student-athletes.
Picture Quotes to Inspire and Delight