Andy Eastwood is our new offensive coach and he's helping us with our man up offense. We had trouble scoring with that situation last year. We've got some great plays this year and our offense is much stronger.
I would have proposed more innovative initiatives, but given our benchmark, which was zero, I think we've got to give him credit for raising the issue and putting some concrete proposals on the table.
We've been in recently to quite a few creative agencies talking about what we can do from an outdoor perspective. We're not taking over from them, but we work closely with them. Our role is helping to bring campaigns to life using techniques and technology they might not be aware of.
Ideally, who you really want in that position is an entrepreneur who has built a small business into a larger business and than moved on.
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