Loading...

William Bernbach Quotes

In communications, familiarity breeds apathy.

- William Bernbach Visit FamousQuotes.com for more inspirational quotes

Properly practiced creativity can make one ad do the work of ten.

- William Bernbach Visit FamousQuotes.com for more inspirational quotes

The most powerful element in advertising is the truth.

- William Bernbach Visit FamousQuotes.com for more inspirational quotes

Word of mouth is the best medium of all.

- William Bernbach Visit FamousQuotes.com for more inspirational quotes

Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art.

- William Bernbach Visit FamousQuotes.com for more inspirational quotes

Our job is to bring the dead facts to life.

- William Bernbach Visit FamousQuotes.com for more inspirational quotes

Because an appeal makes logical sense is no guarantee that it will work.

- William Bernbach Visit FamousQuotes.com for more inspirational quotes

Nobody counts the number of ads you run they just remember the impression you make.

- William Bernbach Visit FamousQuotes.com for more inspirational quotes

I warn you against believing that advertising is a science.

- William Bernbach Visit FamousQuotes.com for more inspirational quotes

In advertising not to be different is virtually suicidal.

- William Bernbach Visit FamousQuotes.com for more inspirational quotes

A great ad campaign will make a bad product fail faster. It will get more people to know it's bad.

- William Bernbach Visit FamousQuotes.com for more inspirational quotes

An idea can turn to dust or magic, depending on the talent that rubs against it.

- William Bernbach Visit FamousQuotes.com for more inspirational quotes

In advertising, not to be different is virtual suicide.

- William Bernbach Visit FamousQuotes.com for more inspirational quotes