Herbert Marshall McLuhan Quotes

It all adds up to this, that when the hideous specter of body odor looms, all human ties are canceled. The offender, whether parent, spouse, or friend, puts himself outside the law. And when lovely woman stoops to B.O., she is a Medusa freezing every male within sniff. On the other hand, when scrubbed, deloused, […]

A point of view can be a dangerous luxury when substituted for insight and understanding.

The modern nose, like the modern eye, has developed a sort of microscopic, intercellular intensity which makes our human contacts painful and revolting.

Far more thought and care go into the composition of any prominent ad in a newspaper or magazine than go into the writing of their features and editorials.

People don’t actually read newspapers. They step into them every morning like a hot bath.

Of the many unforeseen consequences of typography, the emergence of nationalism is, perhaps, the most familiar.

The name of a man is a numbing blow from which he never recovers.

Any innovation threatens the equilibrium of existing organization. In big industry new ideas are invited to rear their heads so that they can be clobbered at once. The idea department of a big firm is a sort of lab for isolating dangerous viruses. When one is found, it is assigned to a group for neutralizing […]

Good taste is the first refuge of the non-creative.

The medium is the message.